Ntent

UI/UX

Research

Product Design

A successful product can’t be created without a strong UI/UX foundation. Before diving into any creative project, I dedicate time to collect information about existing products. After understanding user problems and defining goals, I’ll lead conversations in brainstorming with various stakeholders like Project Managers, Software Engineers, and Developers. Being agile, I design flow charts, wireframes, mockups and prototypes for development and AB Testing.

I put my Lean UI/UX practices to good use when I teamed up with Ntent, a robust search engine and AI technology provider, to conceptualize and redesign their platform. We spent a large amount of time experimenting with new ideas, from a voice search experience to a search results display. We proposed a complete UI/UX makeover, and we even found a way to gamify the experience to encourage users to engage even more.